Le Fournil Bakery – French Bakery in Dubai

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About project:

We created a WordPress website for Le Fournil Bakery, supported by complete branding and an interactive digital menu system. The objective was to translate the authentic French identity of the bakery into a digital presence that feels inviting and engaging.

Client Overview:

Le Fournil is a French bakery in Dubai offering authentic pastries and bread, bringing the taste of France to a local audience. The company is known for its craftsmanship, high-quality ingredients, and traditional recipes, and wanted its digital presence to reflect the same values.

Services:

UI/UX Design SEO Optimization Website Development (WordPress, custom APIs) Integration of Market Insights Tool

Tech Stack

Wordpress CMS

Challenges

Translating an authentic French identity into digital form

  • Ensuring the website communicated the bakery’s French heritage, authenticity, and artisanal values to stand out in Dubai’s competitive F&B market.

Creating a smooth and engaging browsing experience for the menu

  • Designing a digital menu that is visually appealing, easy to navigate, and showcases the bakery’s products in an interactive format.

Solutions Implemented

French-inspired branding with modern design elements

  • Developed a brand identity and UI design that combined traditional French aesthetics with clean digital visuals, creating a sense of authenticity and elegance.

Interactive menu featuring images and categories for easy navigation

  • Built a dynamic menu system with product photos and clear categorization, making browsing enjoyable and straightforward for customers.

Results

  • Increased local awareness of the bakery
    The website raised the brand’s profile in Dubai, helping attract new customers and highlight the French origin of the bakery.

  • Growth in foot traffic driven by online presence
    Digital visibility directly contributed to more visitors at the physical bakery, turning online interest into offline sales.

Timeline

Week 1: Branding

Created a French-inspired visual identity to build consistency across all digital and offline touchpoints.

Week 2: Design

Designed the website’s UI/UX with focus on authenticity, user flow, and customer experience.

Week 3: Development

Developed the WordPress site with WooCommerce integration, supporting scalability and flexibility.

Week 4: Launch

Deployed the website with interactive features and optimized it for performance across devices.

Competitive Advantages

Digital presence reflects the authentic French identity

The design mirrors the bakery’s artisanal roots and positions Le Fournil as a premium French brand in Dubai.

Interactive menu enhances customer engagement

The visual, easy-to-use menu creates a stronger connection with customers and simplifies product discovery.

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